Hi, I'm Melissa

Passionate Creator And Avid Baker

I’m a born & raised Canadian Prairie girl who is currently calling Montréal my home away from home.

After obtaining my Bachelor of Commerce degree in Labour-Management Relations and Human Resources (with a Strategy concentration) from McGill University, I spent the next 7 years as an events manager and communications specialist.

.: What I Offer You :.

I specialize in independent Marketing/Communications endeavours, weaving strategic expertise seamlessly into the fabric of your ever-evolving growth journey. With unwavering dedication, my work is meticulously tailored, amplifying your brand presence and optimizing digital channels to pave the way for unparalleled success.

I’m here to help you DEVELOP impactful marketing strategies and EXECUTE these creative campaigns. Sample of comprehensive services:

Engaging digital content generation

  • web articles
  • email campaigns
  • social media

Brand/image consistency

  • modernizing presentations
  • speaking notes
  • cohesive tone

Channel optimization

  • outreach
  • event marketing
  • effective communication

.: Intrinsic Motivation :.

My work ethic s tems from being a first-gen college student. I know how challenging it can be to have zero business connections and what it’s like to start building your professional network from scratch. It takes time and proactive effort. From my parents, I’ve seen first-hand the struggles of having to integrate to a new country, adopt a new language, and the overall strength, courage, and sacrifice it takes. Not only do I understand the need to survive and give-back, but it makes me beyond grateful for everything I’ve got in this life.

.: Attitude and Approach :.

We’re so interdependent and interconnected as humans. All the more reason to be tolerant, remain open-minded and committed to understanding one another. Ultimately, it's about recognizing the need to put aside our differences in order to find win-win solutions. And as the saying goes, communication is a two-way street. At the end of the day, my goal is to achieve effective communication so that everyone wins and understands each other.

Curiosity (and coffee) keeps me going. I’m an avid lifelong learner— because I know that I don’t know everything. I love connecting with people because everyone’s got a story!

Work

  1. Company
    McGill University
    Role
    Communications & Events Strategist
    Date
  2. Company
    McGill University
    Role
    Student Affairs and Events Associate
    Date